The estimate of the value of global Halal market range from US$500 billion to US$2 trillion. Staggering! The US$500 billion is based on an estimate per capita Muslim spending on such products of US$300 per year, the world Muslim population is about 1.6 billion people. Muslims are expected to account for 30% of the world's population by 2025. Currently the Halal food market accounts for only 12% of global trade in agro-food products, hence there are still major growth opportunities in this area. Now many countries, including non-Muslim, such as Canada and Australia, are hot on heels on these. Europe was the first to venture back in the 70s, such as Denmark and the Netherlands, servicing the Middle-East and the Far-East needs. But the growth in the Muslim population, increasing concern on Halalness raised a new spectre of opportunities. Everyone has to be quick to set an early entry. This food fair is one of those small steps made by a distributor from Malaysia. It’s an open playing field. Siapa lambat nda dapat!
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